Internet marketing continues to be a quickly growing field, making a big impact in school course offerings. Courses in Internet marketing start as early as high school, and students at Utah’s Davis High School are learning to look at websites like Facebook, Twitter and YouTube in a whole new light. Currently, job opportunities for Internet [...]

Starting a new business but not quite sure whether to incorporate, set up a limited partnership or simply have a sole proprietorship? The folks at Business.com have put together an infographic to help you choose the right business structure for you. Check it out. Visit Business.com for more resources on How to Start a Business

BIA/Kelsey released an update of its U.S. deals forecast, first issued in March. The firm expects U.S. consumer spending on deals (including daily deals, instant deals and flash sales) will grow from $873 million in 2010 to $4.2 billion in 2015, representing a 36.7 percent compound annual growth rate (CAGR). In March the firm had [...]

A new study by BIA/Kelsey on American SMB spending suggests that small and mid-size businesses will continue the recent trend of shifting their marketing budgets to digital advertising, performance-based platforms and customer retention business solutions over the next five years. This trend creates an increasingly large market opportunity for businesses serving SMBs and developing SMB tools. BIA/Kelsey [...]

Local media research firm BIA/Kelsey’s most recent Local Commerce Monitor study showed a major jump in the average number of different media used by small and medium-sized businesses for local advertising and promotion—from 3.1 in 2009 to 4.6 in 2010—driven in large part by digital media. Digging deeper into the LCM data, the marketing behaviors [...]

The internet has completely revolutionized the advertising world. Businesses are now focusing more on Internet marketing rather than traditional marketing tactics like newspapers, telemarketing, television, and radio. The main reason is that marketing budgets are tight – and online marketing is efficient. You can target specific audiences by demo and location, manage your spend daily, [...]

You’re where you have always wanted to be. You are in business for yourself with loads of growth potential and have products or services that people want and customers purchasing what you have to offer. Your future is bright and there is every chance that you will truly succeed in this endeavor. However, now is [...]