Comments on: Should Companies Embrace Facebook?

By: David Banther

David Banther — Mon, 09 Feb 2009 23:32:50 +0000

I could not agree more. Companies need to utilize social networking tools, that are so much apart of many people’s lives, to directly reach their customers on “their terms”.

By: Adam O.

Adam O. — Tue, 03 Feb 2009 04:28:32 +0000

After reading this article I went ahead and created my own Facebook page to promote my blog that I have put out to help business professionals communicate together and network. I created a group added my picture and started communicating.

Progress? yes slowly but surely, I have 6 friends and there is an additional member in my group other then myself (funny) while my blog has not been read so many times I feel like if I stay active in this new generation of social networking and blogging I am out to find other individuals who may share the same interests.

One thing I have not done is try to find similar groups out there trying to do what I am doing and that is because I have a different vision for what I am doing. Although virtual communication is key in this world I would like to eventually have people meet each other face-to-face, organize gatherings with food and activities and hopefully one day be able to bring people from all over the world from all industries and created a band of professionals who understand that sharing success is the only way to grow.

So with good intentions I welcome enthusiast to view my blog, input their thoughts and ideas and always keep in mind that there are good people out in the real world who may need your professional advice and you may need theirs.

By: Rajan

Rajan — Tue, 27 Jan 2009 19:32:40 +0000

Thanks Yvette. There are many social media tools out there for all of use to integrate into our marketing and communications. Having a presence in Facebook or MySpace is just one more place to have your presence felt where your customers or potential customers congregate. I think the key to any tool is testing, testing, testing… and to see what works best for you. I’m glad to hear your email campaigns have worked well for you. Cheers.

By: yvette

yvette — Tue, 27 Jan 2009 16:25:53 +0000

Congrats on the publicity! Our design co does have a FB page, but I’m not sure how useful it’s been. It is probably almost essential these days to have a FB presence but I find our e-blasts more valuable in terms of connecting with people.

By: jack

jack — Mon, 05 Jan 2009 14:49:52 +0000

I think it totally depends on the product or portal or website that you want to market. Some products can’t offer anything new or attractive to normal user, then it should not be marketed on facebook or twitter.And, on the other hand, facebook or twitter can be really helpful to gain traffic for some sites.

By: Tom Church

Tom Church — Sat, 20 Dec 2008 09:22:43 +0000

Yes Facebook can be used by businesses, but it should ultimately be used to socialise. That’s what it is there for.

The best service is one that can make it easier to share things on Facebook, because that’s what it is for.

I’ve written quite an extensive article on this, concluding that Facebook is almost it’s own Internet world, with each comment/post increasing the probability that someone clicks on your profile link…

By: Biztropolis.ning.com

Biztropolis.ning.com — Thu, 18 Dec 2008 21:20:28 +0000

I think this is a great post and as a social media professional know that it is very important for companies to be accessible online. Facebook can drive sales and create buy-in from a younger generation. However, more important than facebook will be the rise of Twitter– check out what organizations like Whole Foods are doing or even my organization (biztropolis.ning.com!).

By: lplank

lplank — Thu, 04 Dec 2008 17:40:37 +0000

Great article! I work for Hollister in Boston (www.hollisterstaff.com/?=451) and we have had a Facebook page up for quite a while now. It has been a great way for us to communicate with the younger generation, and I would recommend that every company uses it. Thanks again!