Every so often I come across something brilliant. That happened at BarCamp this weekend. I saw a presentation by Lee LeFever of CommonCraft. Lee and his wife produce in-house videos using a white board, paper print outs, and a couple of hands to explain things like social bookmarking, social networking, and wikis in a fun and very simplistic way. Its the simplicity that’s charming… and marvelous. I’m always finding myself trying to explain stuff like wikis and blogging to my buddies with no avail. Now I just have to email them one of these videos and they’ll get it. This very non-techy approach to tech topics really works for me on so many levels. Check out below one of their videos, Social Bookmarking in Plain English:
Rajan is the founder and Editor-in-Chief of BIG Marketing for Small Business. He's an award-winning marketing strategist who is passionate about branding, digital marketing and social media. He spent nearly a decade as the marketing executive at global IT firm Peer 1 Hosting and was instrumental in their explosive growth.