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    • Affina Hotels Celebrates Small Business Week with Amex Gift Offer

      May 22, 2013

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    Affina Hotels Celebrates Small Business Week with Amex Gift Offer

    National Small Business Week is coming up June 17-21, and Affinia Hotels is showing support for small businesses with a $100 American Express gift card for guests who sign up…

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    How to Share Your Competitive Advantage Through Social Media

    Being in charge of a small business means constantly competing against the big guys. Providing something unique and valuable to consumers is the reason most of us started a business…

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    Featured · Other · Social Media

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    How a Small Business Can Find Love on Yelp

    Yelp’s influence is undeniable. By the end of 2012, Yelpers had written more than 36 million business reviews, making the social network platform the the leading local guide for online…

  • A/B Test Dashboard

    Featured · Search Marketing · Web Design and Programming

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    How to Perform Easy A/B Tests of Your Landing Pages

    Anyone actively spending their advertising budget on digital marketing can tell you how important it is to continuously optimize your landing pages to deliver more qualified leads and sales. Testing…

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Volvo Brand Safety

Branding · Featured · Highlights

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Your Brand Power Starts With One

Ask yourself this one question: “What does your brand stand for?” If you’re unsure, don’t expect your audience to spend the time figuring it out for you. Your brand must stand for something or it stands for nothing—or risks just being mediocre and who wants to stand for that?

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Branding · Featured

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3 Types of Customer Surveys That Can Improve Sales Growth

Marketing is all about customers and how well you can understand them in order to sell them a product or service–and keep selling to them.

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Social Media

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China Airlines Reunites Lady and Missing Camera Through Facebook

At a time when its harder than ever to stand out from the crowd, brands are forced to get savvier at spotting opportunities to make themselves relevant. Some are turning…

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Featured · Search Marketing

1

How to Tell Apart an SEO Pro From a Black Hat Hack

Almost every business has received a phone call from a self-proclaimed SEO specialist who is also a “concerned” community member. This person announces that they did a Google search for…

Vine 6 Second Video

Branding · Content Marketing · Featured

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Six-Second Video Opens New World for Marketing

Implementing a marketing plan requires careful thought. You will want to do some thorough market research and see how the competition is able to use digital platforms to get their…

Content Marketing SEO

Content Marketing · Highlights

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Should You Outsource Your Content Marketing?

In the last few years, content marketing has become an absolutely critical part of online marketing for small businesses. In addition to playing an important role in search engine optimization,…

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Branding · Featured · Social Media

1

6 Ways To Make Your Small Business Look Bigger

A well planned strategy to put your best face forward and appear bigger than you are can help you engage potential customers who may otherwise not give you the time…

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Branding · Highlights

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5 Things Every Entrepreneur Can Learn From Coca-Cola

The long, illustrious legacy of the Coca-Cola Bottling Company is rife with lessons for any entrepreneur or small business. Their lessons apply to virtually every facet of business operation, from…

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